Tuesday, November 18, 2008

ViDeO oF ThE WeeK: Alchemist Lose Your Life

Today's most in demand-hip-hop producer extraordinarie, The Alchemist, is back with a new Digital EP titled CookBooK.

Following the first single Key to the City, this is Loose Your life feat Snoop Dog, Jadakiss and Pusha T. We like the beat, a bit less the gangster lyrics, but we absolutely love the Video. It has been produced by the legendary West Coast Graffiti artist Devin Flynn creator of the animated show "Y'all so Stupid", one of my favourite TV program at the moment. The video idea is a mix between Alchemist's Rap zombie visions and Dr Dre The Formula/Frankenstein ideas.

The result is brilliant, video of the week, no doubts!!!

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