Tuesday, October 28, 2008
"Next month Nike will be launching the new Nike Sportswear Bespoke service. Nike iD has been around for a while and has gone from exclusive to the masses. Therefore the Bespoke program is being launched, making it again an experience designing a one-off sneaker.
“A new and innovative by appointment design experience, Nike Sportswear Bespoke is an opportunity to work one-on-one with Nike Designers to customize select Nike footwear styles. Taking individual design to new heights, Nike Sportswear Bespoke is globally exclusive to 21 Mercer and launches November 15, 2008 with the iconic Air Force 1 sneaker.”
Bespoke will have much more customization options than Nike iD and is exclusive to the new 21 Mercer flagship store. The Nike Sportswear Bespoke service launches November 15th".
We've read with interest this news on HighSnobiety and we're terribly curious to see how it'll work...